CHLOE TAT | MARKETING SPECIALIST
Projects
This page acts as a gallery of the many projects and works that I have done. Please click on each tile to learn more!
LIKHA
Brand & Content Marketing Proposal
MKTG 190: Brand and Content Marketing
Group Project where we developed a Brand and Content Marketing proposal for the company LIKHA, which sells Filipino artisanal goods.
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Adobe Studio
Illustrator, After Effects
My Adobe projects in 2023.
Readability Matters
Integrated Marketing Communications Plan
MKTG 186: Integrated Marketing Communications
Group Project where we developed an IMC plan for the non-profit Readability Matters
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Santa Clara University
Japanese Student Association
2020 Matsuri
During May of 2020, I helped plan and participated in a charity event held by the Japanese Student Association to raise money in support of the San Jose Japantown Anti-Asian Hate Foot Patrol, with over $1,500 donated. Click for more info!
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Product Launch Plan
MKTG 187: Innovation and New Product Marketing
Group Project where we developed a new product and created a launch and marketing plan.
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Tucker Tire Company
Digital Marketing
Consulting Proposal
BUSN 179: Effective Communication in Business
This was a group project where we worked with Tucker Tire Co. and offered suggested changes in their digital marketing in areas such as website and logo design and various social media platform usages.
Adobe Studio
Photoshop & Illustrator
My Adobe projects from 2021-2022.
Individual Marketing Proposal
Somisomi Graphics Style Change Proposal
BUSN 179: Effective Communication in Business
An individual class project where I analyzed a company’s branding and identified problem areas to address with the guidance of Made to Stick to improve the impressionability and accuracy of the company’s current public image.
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Various Clubs
Banner Designs
Financial Analysis Report
ACTG 11: Intro to Financial Accounting
Group Project where we analyzed the financial statements of five companies by calculating ratios, and gave recommendations based on our findings.
Case Studies
ACTG 12: Intro to Managerial Accounting
Partner case studies from my Managerial Accounting class where we applied the concepts learned onto hypothetical situations presented in a PowerPoint deck.